Pride and swagger. The wallet and the charm free. The Jamila appliqué leather backpack shown with the "Nayo" duo wallet and the "Asili" leather charm — painted gouache poster.
"Jamila" Black Applique Leather Backpack
"Jamila" Black Applique Leather Backpack

Everything in The Pride And Swagger Set

The backpack$109.95

Leather charm $44.95FREE

Duo wallet $49.95FREE

"Jamila" Black Applique Leather Backpack
"Jamila" Black Applique Leather Backpack
"Jamila" Black Applique Leather Backpack
"Jamila" Black Applique Leather Backpack
"Jamila" Black Applique Leather Backpack
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Jamila is the black backpack for the woman who carries everything and still gets stopped.

Jamila is vibrant and rooted, just like the women who carry her.

Black vegan leather, an afro between two green leaves on red, a gold dress — cut from leather and stitched on by hand, maroon inside. Fits an iPad, a notebook and your whole day — not a laptop.

353 Jamilas in the November run — 47 claimed in the first three days.

The Pride And Swagger Set

Jamila is the black leather backpack you can wear to work and keep wearing all weekend. Asili is the leather Africa charm that hangs off her strap. Nayo is the small one for cards. The wallet and the charm come free with her this run.

$294.85 sold separately $109.95
$90 off the backpack 2 pieces FREE ($94.90)

350 left in the November run

  1. The backpack that’s vibrant and rooted — Jamila — black vegan leather, an afro between two green leaves on red, a gold dress —, maroon inside10.2″ × 13″ × 5.1″ · fits an iPad, not a laptop · ships Nov 15 – 22Ships Nov 15 – 22 $199.95$109.95
  2. The piece on her strap people ask about — Asili — Africa cut from three leathers, on a gold clasp3.1″ × 2.8″ · clips to a handle, a strap or your keysIn stock · ships this week $44.95FREE
  3. The little one that lives in her side pocket — Nayo — quilted black, two gold Africa charms3.9″ × 3.1″ · cards and a folded billIn stock · ships this week $49.95FREE

The charm and the wallet ship this week, and both come free with Jamila on the November run.

  1. Pre-orderreserved today, Albuquerque, USA
  2. Ships Nov 15 – 22the charm and the wallet ship this week
  3. Arrives 2–8 business days laterby the speed you choose
  • ★★★★★

    “Red, green and gold on black, and on my grey commute she is the only colour moving.”

    Bernadine K. · verified review
  • ★★★★★

    “My cousin photographed the front at the cookout so she could find it herself later.”

    Ophelia M. · verified review
  • ★★★★★

    “No laptop, but my iPad and everything else I carry fits and the zip still runs clean.”

    Sade L. · verified review
  • Pre-orderships Nov 15 – 22
  • Ships from the USABlack-woman-owned, run from Albuquerque
  • 30-day returnsunused, in the original packaging

In her words

Six women, six ordinary days, red green gold.

  • Mixed daylight and carriage light on a train, the black Jamila backpack upright on the seat beside her with the red disc facing out, no wallet in frame.
    ★★★★★

    The wait, then the first day

    Presale, waited for the November run, and her first day out was my commute. Mixed light on the train, black leather, and that red and green on the front sitting against it. My iPad, my lunch, a cardigan, headphones. Two women got on at the next stop and both of them looked. Not a bad start.

    Nia B.Verified buyer

  • Flat white office light, the black Jamila backpack on the back of a desk chair with the top zip pulled halfway, no wallet in frame.
    ★★★★★

    iPad yes, laptop no

    Read the size part carefully, ordered anyway, no regrets. My laptop never comes home with me. iPad, notepad, charger, wallet, keys and my water bottle all sit inside and she still zips clean with that two way gold zip. On my chair in a white office she is the only colour on this whole floor.

    Latrice H.Verified buyer

  • Low late sun at a block party, the black Jamila backpack on one shoulder as neighbours look at the red and green front, no wallet in frame.
    ★★★★★

    The cookout crowd

    Took her to the block party and a woman I did not know came up and said, baby, where did that bag come from. Late sun on the red and the two green leaves and the gold. Three people asked before the food even came out. My cousin took a picture of the front to look it up later.

    Carla M.Verified buyer

  • ★★★★★

    Nayo held me down

    The wallet and the charm came the same week and the backpack followed on its November run, which is fair since they say it plainly on the page. Nayo is the small black quilted one with the two gold charms, and she carried my cards by herself for weeks, at work and out. Now she rides inside the bag and Asili hangs off the strap.

    Imani D.Verified buyer

  • Noon daylight on a city street, shot from behind as she walks with the black Jamila backpack on both straps and the red disc facing camera, no wallet in frame.
    ★★★★★

    The colours in daylight

    My friend walked behind me and took this and it is the only picture I have of her from the back. The red disc, the two green leaves, the gold on the dress, all leather, all stitched down. Noon light does not wash any of it out. That is what people notice first, every single time.

    Shonda G.Verified buyer

  • ★★★★★

    Got this for my wife

    Ordered the set for my wife and opened the box in the bedroom to check it before I wrapped it. The backpack, the small quilted wallet and the leather Africa charm look like one planned gift, not three things off a list. She has been asking for something with real colour on it. She got it.

    Andre P.Verified buyer

The Details

Every measurement, before you decide.

10.2 in 13 in 5.1 in deep
Measured across the widest points. An iPad or a notebook fits; a laptop does not.
Size
10.2 × 13 × 5.1 in (26 × 33 × 13 cm). Fits an iPad or tablet, a notebook, your wallet, glasses and a bottle. A laptop does not fit.
Material
Premium vegan leather in black, hand-cut appliqué on the front: a Black woman with a full afro between two green leaves on a deep-red ground, gold hoops, a one-shoulder gold dress with a red and green sash. Gold zips and a gold AFROYLA plate.
Inside
Maroon lining, a padded tablet sleeve, slip pockets and a zip pocket.
Carry
Two padded adjustable shoulder straps and a top grab handle. Worn on the back or carried by the handle.
Closure
Gold two-way zip top. One gold zip pocket on the side — the disc on the front is artwork, not a pocket.
Shipping & returns
The charm and the wallet ship this week; Jamila is pre-order and ships Nov 15 – 22, in the order she’s claimed. Pre-order pieces ship in their own box, in the order they are claimed. 2–8 business days to your door. 30-day returns from delivery, both free pieces included.

In the box

  • The backpack — Jamila10.2 × 13 × 5.1 in · ships Nov 15 – 22
  • Leather charm — Asili3.1 × 2.8 in · clips to a handle, a strap or your keysFREE
  • Duo wallet — Nayo3.9 × 3.1 in · cards and a folded billFREE

One more time, the whole of it.

The wallet and the charm are free with Jamila while the November run lasts.

Jamila is $90 off, and the Nayo duo wallet and the Asili leather charm come free with her — $109.95, $294.85 sold separately. The charm and the wallet ship this week; Jamila is pre-order and ships Nov 15 – 22, in the order she’s claimed.

$109.95$294.85$90 off the backpack · duo wallet and leather charm FREE

350 left in the November run

Jamila ships Nov 15 – 22 · the charm and the wallet ship this week · Albuquerque, USA · 30-day returns from delivery